November 24, 2024
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BAWUMIA UNVEILS LOCAL STREAMING PLATFORM SET TO TRANSFORM ROYALTY PAYMENTS FOR CREATIVES

Vice President and NPP flagbearer, Dr. Mahamudu Bawumia, has announced that Ghana will be launching its first-ever local music streaming platform in November.

Speaking to stakeholders in the creative arts sector, Dr. Bawumia stressed the importance of a homegrown solution to ensure Ghanaian musicians earn greater financial returns from their work.

Spotify and other platforms are externally owned, so it’s not surprising that the payments to our musicians are very little
current platforms don’t provide substantial returns for artists in Ghana
The issue for us has been to ensure we have a local streaming platform where we can put all the catalogues from A to Z that we can find in Ghana

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